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Giffoni Valle Piana

Giffoni Valle Piana

Population: 12.000 
Kids: 3000 
Number of cinemas: 1 

Benvenuti a Giffoni!

Italy is one of the YAA founding partners - it has participated, first with Turin, then Florence since the first edition in 2012. Now four Italian cities are on board: Giffoni, Florence, Rome and Turin!

San Francesco
Foto: Giffoni Film Festival

"What starts here improves the world." Giffoni Valle Piana is a small town in the province of Salerno, famous all over the world because it hosts the Giffoni Film Festival. History, culture and traditions: Giffoni offers an artistic and tourist panorama full of suggestions. Built in the 7th century BC, Giffoni takes the name of "Valle Piana" due to its physical morphology. Among the many monuments there are the San Francesco Monastery and the Castle in the medieval village of Terravecchia. 

Giffoni Film Festival

Among the most important events dedicated to children and families in the world, the Giffoni Film Festival, for 52 years, has been crossing the lives of many people and also the history of entertainment, cinema, music and international culture. Conceived and founded in 1971 by a barely 18-year-old Claudio Gubitosi, Giffoni Film Festival over the course of its history has promoted the talent of young European directors, proposing their first works. At the same time the festival redesigned the territory that hosts it: many facilities were created thanks to the evolution of this "idea", such as the "Citadel of Cinema", "Giffoni Multimedia Valley" and projects under construction such as the “Museum Witnesses of Time” and the “Arena”. 

Giffoni multimedia valley






Inhabitants: 400,000
Kids: 45,000
Cinemas: 16

Benvenuti a Firenze!



The world-famous capital of Italy’s Tuscany region and birthplace of the Renaissance attracts millions of visitors each year.

Among the top sights are the Duomo cathedral (you can climb up the steps to the dome and to the bell tower!) and Palazzo Vecchio (where kids can visit the secret passages; take a guided tour by Giorgio Vasari, the court architect and painter, and a lot more ...), the Piazza della Signoria with its copy of Michelangelo's David statue, and of course, the city’s fantastic museum such as Palazzo Pitti and the Uffizi gallery with Botticelli’s Venus.

You can also visit the Ximeniano observatory which has been observing both the sky and the earth for 250 years and displays some of the apparatus that have been used for astronomical observation and the recording of seismic activity (earthquakes). Or you take a stroll across the famous Ponte Vecchio bridge spanning over the Arno river or through the Boboli Gardens. And in Coverciano there’s a football museum! Oh, don’t forget to try the sweet Bomboloni (Italian doughnut) and the Tuscan flatbread Schiacciatina!

Stensen Cultural Foundation

Opened in 1964, the Stensen Cultural Foundation is inspired by the research and methodology of Niels Stensen, a Danish physician and geologist (1638 -1686). Run by Jesuits, a group of young people manages the structure together with a bunch of more experienced people. The aim is promoting intercultural dialogue, information, education and art, through conferences, films and books.




Inhabitans: 2.8 mln

Benvenuti a Roma!

Foto: National Geographic

Rome needs no introduction, the Italian capital is one of the most popular tourist attractions world-wide with a history opf nearly 3,000 years. It is also the only city in the world with a country inside itself: the Vatican.

Top sights include the Roman Forum with the ruins of several important ancient buildings, the Colosseum where gladiators used to fight and the Vatican with St. Peter's Basilica, the largest church in the world, and Michelangelo's frescoes in the Sistine Chapel.

Also check out Campo de’ Fiori and Piazza Navona, throw a coin into the famous Trevi Fountain and try some pizza!




inhabitants: 800.000  movie lovers
kids: 200.000  amazing kids 
cinemas: around 30 shiny cinemas

 Benvenuti a Torino!


Turin, first capital of Italy, and for centuries the residence of kings, is a city of extraordinary charm.

Rich in history, art, culture and tradition, the city offers plenty of opportunities for youth recreation and entertainment. Located on the river Po and surrounded by the Alps, the city boasts museums, castles, gardens and the Mole Antonelliana, home of the National Cinema Museum, which you can see on the back of the Italian two cent coin. And make sure you try the famous local chocolate!

The National Museum of Cinema

Experience the thrill of the cinema! One of the most exciting exhibitions about cinema you’ll ever see: against a backdrop of sets, projections and light shows, the spectacular displays will bring your visit to life and immerse you in the magic of the cinema, just like being in a movie. Discover the secrets of the movie set, along a fun and interactive route: from shadow theater and magic lanterns to the spectacular special effects in modern cinema and virtual reality. 

 Mole 2021

The National Museum of Cinema is located inside the Mole Antonelliana, the extraordinary symbolic landmark of the city of Turin. After visiting the museum, take the panoramic lift which crosses the Museum vertically reaching the Terrace located at 85 meters above sea level. From here, you will enjoy and admire the exceptional view of the city and the magnificence of the surrounding Alps. 

Among the most important in the world for its rich heritage and the diversity of its scientific and educational activities, the National Cinema Museum owes its uniqueness to its exhibition set-up. Hosted by the Mole Antonelliana, a landmark monument and symbol of Turin, this "temple of cinema" spirals upwards through several exhibition levels, creating a spectacular display of its extraordinary collections and retracing the history of cinema from its origins to the present time, in an evocative interactive itinerary. Enjoy the show!